It came to my attention that our friends over at GrokDotCom are putting together a list of Web Analytics Blogs. I haven’t commented on the discussion started by Avinash around what constitutes the best web analytics blogs because like Eric Peterson I feel Avinash’s methodology doesn’t take into account a number of factors wholly unattributed to his methodology. Like for instance as Bryan didn’t mention in his post that the Grok has been posting stuff about web analytics before Avinash Kaushik ever came to prominence in the field. As well as a bunch of others some of the Conversion Chronicles web analytics articles date back as far as 2003 whilst Eric Peterson and before him Jim Sterne, practically invented the terms!
However, that said, the list that we have included in our blogroll is quite extensive and one of our readers asked if we could mention a few favorites. And yes, Avinash is one of my favorites too. I am not knocking the initiative of Avinash in developing the methodology or the list, indeed the debate around the list has probably gone some way to raising awareness which as a co-chair on the International comittee of the WAA I am happy to see.
So to my favorites and why;
- Eric Peterson > The man was one of the first in the web analytics industry to talk sense in a language businesses understand and has preached web analytics for years in countless high profile events
- Occams razor – Avinash Kaushik > Surely one of the brightest rising stars in the field, very active in promoting the business and technically very savvy.
- GrokDotCom > Because the Grok doesn’t cover web analytics alone, it shows how by combining web analytics with marketing and persuasive techniques you can improve your conversion rates.
- Lars Johansson > Because he is the most active in the Nordic region, is a truly independent voice working for a company that are in the energy business and his passion for the field is unmatched.
So there you have it. My top 4.