Blog Archives

Digital Marketing Parasites

Recently in my sales work with clients and prospects I have heard some very disturbing trends which has prompted this blog post. The most recent shocking meeting I had was this Monday but prior to that I also heard of

Posted in General, PPC/SEM, SEO, Web Analytics

What Smart Advertisers Will Do In The Recession

The recession is a phenomena that all the corporations have jumped on particularly in the online marketing space to serve their own agendas. Controversial? Well, all I am saying is be careful when the big ad agency tells you that

Posted in Conversion, General, Metrics/measurement, Mobile Web 3.0, PPC/SEM, SEO, Usablity/Design, Web 2.0, Web Analytics

Conversion Question

I was asked the following question recently and I thought it was worth sharing my answer in case anyone found it useful. The question is in italics and my answer follows. Hello Steve, Last year i saw your talk on

Posted in Conversion, General, Metrics/measurement, SEO, Web 2.0, Web Analytics

The Cult Of Analytics

I have finally finished the second edition of my book! This is just a quick note to let the readers whom have been asking me for ages when it would be done that it is finally done. Sorry it’s taken

Posted in Conversion, General, Metrics/measurement, PPC/SEM, SEO, Usablity/Design, Web 2.0, Web Analytics

Microsoft to buy Fast?

This could be Microsofts smartest move of the year and it’s only 8 days old. FAST is one of the companies which develops enterprise search engine software. The benefit is that publishing sites for instance can monetize their sites without

Posted in General, PPC/SEM, SEO

Spock – and we ain’t talking Star trek.

Chris Sherman is a bit of a name in the US search industry as you all probably know. I got invited to The Spock Network by him which seems interesting. It looks like a search engine specifically designed for looking

Posted in General, SEO, Web 2.0

Google Has Identity Problems!

Well not really 😉 but you’d better pay attention if you have ID in your URL strings. Two of our clients have noticed problems with Google SERPs this week. The first problem we were told by Google was because of

Posted in General, SEO

The Science Behind SEO

There are a lot of so called search engine optimization “experts” out there. Nothing more than pirates most of ’em! 😉 an’ I should know! Well, Mike Grehan, he ain’t a pirate, I’ve met him a couple of times at

Posted in General, SEO

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